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Top 13 Business Tools For Every Photographer in 2022
These tools will help you to optimize your workflow, provide a better overview or even help you with your marketing. The truth is, there are a lot of programs and apps for photographers.
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How to finish the wedding season on a high note
Maybe you have spent weekends shooting weddings and weekdays editing, doing admin, keeping up with social media etc. It is normal that as the end of the wedding season approaches, that you start feeling fatigued. If you find yourself feeling burned out and lacking motivation for the upcoming weddings, keep on reading.
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Why every wedding client isn’t for you
If you have had a bad experience with a wedding couple, you probably ended up thinking to yourself "I wish I had never taken on that booking!". This is a perfect time to reflect on what went wrong and how you can avoid such a mistake in the future.
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Why You Need Testimonials
In a nutshell, testimonials serve to help you land new clients – optimally, ideal clients! Therefore, it is important to know the different ways in which testimonials can help convert a potential client into a paying client.
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The first 1,000 followers on Instagram
If you are a wedding photographer, you need to make sure that your presentation is appealing on the social networks. Instagram is - not surprisingly - the most important medium there today. Here are three tips on how to reach a four-digit number of followers in a short time, without buying fake accounts, of course. Basically, Instagram is work for which you should plan about an hour a day.
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DSLR vs. Mirrorless: The perfect camera for wedding photography
If you have the luxury of not being tied to a system by the purchase of many lenses, you should leave out the manufacturer names completely and only consider at first: What does the camera really have to be capable of? In which area should it perform best?
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Tricks for authentic poses and interactions
There are several ways to pose or direct couples through a photoshoot. Unfortunately there is no set formula that you can use for every couple as every couple is different. That’s basically why the most important thing when it comes to directing couples is to first have their trust.
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The art to setting client expectations
Communication is the key! It's better to say too much than too little when it comes to setting client expectations. In most cases, wedding couples are getting married for the first time, so they actually are not aware of the process of booking a wedding photographer and what to consider in order to get great images. It is our responsibility to inform them thoroughly about our area of expertise.
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Create and curate your photography portfolio
A strong portfolio that represents your work and aesthetic contributes to building a successful and sustainable photography business. It not only serves to showcase your abilities and style, but also acts as a magnet that attracts your ideal clients.
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3 reasons why you need wedding guides
As a wedding photographer, you have the opportunity serve your couples beyond providing them with precious images of their wedding day. You can make their experience of hiring you more valuable by providing them with a wedding guide that will aid them in the planning process.
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Facebook Ads for Wedding Photographers
If you want to be visible to your target group quickly, you can't avoid paid advertising. Currently, Facebook is one of the fastest advertising channels - and it is cheap if you pay attention to a few factors. Today in this article we show you what works, what doesn't and how Facebook advertising can quickly get you visible.
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